Dual-value messaging
clearly communicate both audiences within one structure
Portfolio / StreamAdvisor — Landing Page Design for a Streamer Collaboration Platform
StreamAdvisor — Landing Page Design for a StreamerCollaboration Platform
- Company
- Duration
- 4 months
- Team
- 4 members
- Product Domain
- SaaS onboarding & product clarity system
Quick project snapshot
We audited and restructured Strafe’s SEO foundation to unlock scalable organic growth without rebuilding the product — focusing on technical fixes, content architecture, and structured data improvements.
- Dual-audience landing page (brands + streamers)
- 01
- Motion-driven UI to improve engagement and perception
- 02
- Clear value communication for partnerships and monetization
- 03
- Fully responsive design across desktop and mobile
- 04
- Performance-optimized animations and interactions
- 05
What needed fixing
StreamAdvisor had a strong concept but lacked a conversion-ready web presence:
[ PROBLEM ]
No landing page
Value proposition was not clearly communicated
Dual-audience complexity
Brands and streamers needed distinct messaging
Low brand trust potential
Weak design risked reducing credibility
Limited engagement
Static presentation failed to capture streamer attention
Performance risks
Heavy animations could impact speed and trust
Cross-device consistency
Required aligned mobile and desktop experiences
Without a strong landing page, the product struggled to build credibility and drive sign-ups.
What we aimed for
[ GOAL ]
Create a landing page that builds trust and drives action for brands and streamers:
Credibility-first design
establish trust through modern visual hierarchy
Performance-safe motion
use animation to enhance, not distract
Cross-device consistency
ensure a unified desktop and mobile experience
Conversion-focused UX
balance visual impact with clarity and action focus
How we solved it
We structured the page around a dual-audience flow within a single linear narrative.
[ Key principles ]
- [ 01 ]
Dual-audience information hierarchy
guided brands first, then streamers in one coherent structure
- [ 02 ]
Functional motion design
used animation to guide attention and reinforce UX structure
- [ 03 ]
Performance-first animation system
optimized motion from the outset to avoid tradeoffs
- [ 04 ]
Native responsive architecture
built cross-device behavior as a core system, not an adaptation
- [ 05 ]
Clarity over visual noise
balanced visual ambition with readability and conversion focus
What we built
[ SOLUTION ]
Modern Animated Landing Page
- Full-page design with smooth, purposeful motion system
- Visual storytelling aligned with platform positioning
RESULTStrong first impression and elevated perceived product quality
Dual-Audience UX Structure
- Separate value paths for brands and streamers within one flow
- Clear segmentation without breaking page continuity
RESULTBoth audiences immediately find relevant messaging
Performance-Optimized Motion System
- Lightweight animations engineered for fast load times
- No impact on rendering performance across devices
RESULTHigh visual quality without speed tradeoffs
Responsive Cross-Device Design
- Layout and typography adapted for mobile and desktop
- Interaction consistency across screen sizes
RESULTStable UX regardless of entry device
Brand Credibility Layer
- Premium visual direction aligned with creator economy standards
- Design focused on trust-building for partnership acquisition
RESULTStronger platform credibility for brands and streamers
Modern Animated Landing Page
- Full-page design with smooth, purposeful motion system
- Visual storytelling aligned with platform positioning
RESULT
Strong first impression and elevated perceived product quality
Results
Business impact
01
Establishes credible first touchpoint for both brands and streamers
02
Improves perceived platform trust and professionalism
03
Increases engagement through motion-driven UX
04
Reduces friction in understanding platform value proposition
05
Provides strong foundation for marketing and acquisition efforts
[ Technical results ]
- Animations implemented with no measurable impact on load speed
- Fully responsive layout validated across devices
- Performance optimization integrated into design system from the start
- Clean frontend structure ready for future iteration
Team and tools
[ TEAM & TECH ]
Delivered by a team of UI/UX designers and frontend developers with experience building high-performance, visually driven landing pages for two-sided platforms and creator economy products.
UI/UX Design
Motion Design & Animation
Responsive Frontend Development
Performance Optimization
Cross-Device Testing
Figma
Related work
[ FEATURED CASES ]
Campaign & Data-Driven Platform Development
Built a system for managing large-scale streamer campaigns and sponsor integrations - turning fragmented processes into a scalable product.
- Centralized campaign management across multiple streamers
- Integrated real-time data and reporting systems
- Automated sponsor banner rotation and delivery
- Reduced manual operations and improved scalability
- Enabled consistent execution of multi-streamer campaigns
UX for Creator Platform & Engagement Layer
Designed a platform that aggregates creator content and improves interaction beyond streaming platforms.
- Structured content into a centralized, user-friendly platform
- Improved discoverability of guides and content
- Integrated Twitch data into website experience
- Enhanced creator engagement and brand presence
Campaign & Data-Driven Platform Development
Built a system for managing large-scale streamer campaigns and sponsor integrations - turning fragmented processes into a scalable product.
- Centralized campaign management across multiple streamers
- Integrated real-time data and reporting systems
- Automated sponsor banner rotation and delivery
- Reduced manual operations and improved scalability
- Enabled consistent execution of multi-streamer campaigns
Start with an AI prototype
See how your feature, flow, or idea works in practice — with real logic, data, and interaction.
Turn your idea into a working product concept in 2–3 days — validate logic, features, and user flows before investing in full development.
- Align on product structure and scope
- Test core ideas with real interactions
- Validate before committing budget