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Portfolio / StreamAdvisor — Landing Page Design for a Streamer Collaboration Platform

StreamAdvisor — Landing Page Design for a StreamerDesign for a Streamer

Company
StreamAdvisor
Duration
4 months
Team
4 members
Product Domain
SaaS onboarding & product clarity system

Quick project snapshot

We designed a high-performance landing page for StreamAdvisor — a platform connecting brands with streamers — focused on clearly communicating value to two different audiences while maintaining a strong, modern visual identity.

Dual-audience landing page (brands + streamers)
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Motion-driven UI to improve engagement and perception
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Clear value communication for partnerships and monetization
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Fully responsive design across desktop and mobile
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Performance-optimized animations and interactions
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What needed fixing

TFT streaming lacked a purpose-built, integrated system that could:

[ PROBLEM ]

  1. No landing page

    Value proposition was not clearly communicated

  2. Dual-audience complexity

    Brands and streamers needed distinct messaging

  3. Low brand trust potential

    Weak design risked reducing credibility

  4. Limited engagement

    Static presentation failed to capture streamer attention

  5. Performance risks

    Heavy animations could impact speed and trust

  6. Cross-device consistency

    Required aligned mobile and desktop experiences

Existing tools were generic and game-agnostic, forcing streamers to break flow or leave viewers without key data.

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How we solved it

We structured the page around a dual-audience flow within a single linear narrative.

[ Key principles ]
  • [ 01 ]

    Dual-audience information hierarchy

    guided brands first, then streamers in one coherent structure

  • [ 02 ]

    Functional motion design

    used animation to guide attention and reinforce UX structure

  • [ 03 ]

    Performance-first animation system

    optimized motion from the outset to avoid tradeoffs

  • [ 04 ]

    Native responsive architecture

    built cross-device behavior as a core system, not an adaptation

  • [ 05 ]

    Clarity over visual noise

    balanced visual ambition with readability and conversion focus

What we aimed for

[ GOAL ]

  • Dual-value messaging

    clearly communicate both audiences within one structure

  • Credibility-first design

    establish trust through modern visual hierarchy

  • Performance-safe motion

    use animation to enhance, not distract

  • Cross-device consistency

    ensure a unified desktop and mobile experience

  • Conversion-focused UX

    balance visual impact with clarity and action focus

What we built

[ FEATURED CASES ]

Modern Animated Landing Page

Modern Animated Landing Page
  • Full-page design with smooth, purposeful motion system
  • Visual storytelling aligned with platform positioning
RESULT

Strong first impression and elevated perceived product quality

Dual-Audience UX Structure

Dual-Audience UX Structure
  • Separate value paths for brands and streamers within one flow
  • Clear segmentation without breaking page continuity
RESULT

Both audiences immediately find relevant messaging

Performance-Optimized Motion System

Performance-Optimized Motion System
  • Lightweight animations engineered for fast load times
  • No impact on rendering performance across devices
RESULT

High visual quality without speed tradeoffs

Responsive Cross-Device Design

Responsive Cross-Device Design
  • Layout and typography adapted for mobile and desktop
  • Interaction consistency across screen sizes
RESULT

Stable UX regardless of entry device

Brand Credibility Layer

Brand Credibility Layer
  • Premium visual direction aligned with creator economy standards
  • Design focused on trust-building for partnership acquisition
RESULT

Stronger platform credibility for brands and streamers

Results

Business impact

01

Establishes credible first touchpoint for both brands and streamers

02

Improves perceived platform trust and professionalism

03

Increases engagement through motion-driven UX

04

Reduces friction in understanding platform value proposition

05

Provides strong foundation for marketing and acquisition efforts

[ Technical results ]

  • Animations implemented with no measurable impact on load speed
  • Fully responsive layout validated across devices
  • Performance optimization integrated into design system from the start
  • Clean frontend structure ready for future iteration

Team and tools

[ TEAM & TECH ]

Delivered by a team of UI/UX designers and frontend developers with experience building high-performance, visually driven landing pages for two-sided platforms and creator economy products.

  1. UI/UX Design

  2. Motion Design & Animation

  3. Responsive Frontend Development

  4. Performance Optimization

  5. Cross-Device Testing

  6. Figma

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page views
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engagement rate
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CTR
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countries
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